![]() ![]() ![]() We have ranked the vodka brands according to the sales volumes of their 9-liter cases in 2022. To collect data for this article, we have referred to The Brand Champions 2023 magazine by The Spirits Business, looking for the Top-Selling Vodka Brands in the World. Top 20 Best Selling Vodka Brands in the World With that said, here are the Top-Selling Vodka Brands Around the Globe. The all-natural, flavored segment is expected to witness the fastest growth rate, owing to the growing demand of premium flavored vodka, especially among the millennial population. Vodka-based RTD beverages are witnessing a huge increase in new product development, which is expected to drive the market. The Global Vodka Market:Īccording to Research and Markets, the global vodka market was valued at $25.98 billion in 2022 and is estimated to reach $40.25 billion by 2030, with a CAGR of 5.6% during the forecast period. However, the brand has proven to be resilient and is now witnessing a resurgence this year, including a two-fold increase in sales in the U.K. Nemiroff is a popular Ukrainian vodka that had to close its main distillery for a month following the Russian invasion and saw its sales drop by a staggering 57.4% in 2022. However, with Russian vodkas still mostly absent from international shelves, several previously little-known Ukrainian brands are continuing to take their place. Sales of several Ukrainian vodka brands were also badly affected by the ongoing conflict, possibly due to the power outages and shelling, with several of them witnessing a double-digit decline in sales in 2022. Smirnoff is instead owned by the industry giant Diageo plc (NYSE:DEO). The start of the invasion led to Western consumers, retailers, and governments banning and boycotting Russian vodkas.Īt the same time, Western vodka brands that have Russian sounding names, including the best-selling Smirnoff, were quick to point out that they aren’t actually from Russia. ![]() Last year, vodka suddenly found itself in the international spotlight following Russia’s invasion of Ukraine. in multiple phases, obtaining full ownership in 2004. The popular vodka brand was acquired by Brown-Forman Corporation (NYSE:BF-B) from Altia Corp. With 2.6 million 9L cases sold in 2022, Finlandia was among the best-selling brands in the Brown-Forman Corporation (NYSE:BF-B) portfolio. The purchase is expected to close in the second half of 2023. Major Acquisition in the Vodka Industry:īrown-Forman Corporation (NYSE: BF-B ) announced in June that it had reached an agreement to sell its Finlandia vodka brand to Coca-Cola HBC AG for $220 million, subject to the customary closing process. Vodka brands have also already identified the burgeoning ready-to-drink (RTD) category as another potential revenue stream and Diageo plc (NYSE:DEO) was again among the early movers, unveiling its Ketel One Botanical Spritz canned range in 2021.Īnheuser-Busch InBev SA/NV (NYSE:BUD) also announced that it was launching D’YAVOL, a premium black-pearl filtered vodka brand, in India this year, for which it has partnered with Aryan Khan, the son of the uber-famous Bollywood superstar Shahrukh Khan. (NYSE: STZ ) also capitalized on the trend in 2020, with the release of its sugar-free Svedka Pure Infusions range, also 30% ABV. ![]() It contains no artificial flavors, added sugar or artificial sweeteners.Ĭonstellation Brands, Inc. have ramped up their innovation efforts in the low-alcohol space to attract new and mindful consumers by offering products made with less sugar and fewer calories.ĭiageo plc (NYSE: DEO ) was among the pioneers in the low-alcohol vodka category, launching its 30% ABV Ketel One Botanicals range in May 2018, said to be the first of its kind at the time. Major vodka brands, including Grey Goose, Smirnoff, Svedka etc. Vodka producers are reinvigorating the category by tapping into the health conscious demand for low-alcohol beverages, and are moving towards lighter serves and low-ABV offerings to attract consumers back from competing spirits, such as gin. Both Poland and Russia claim to be the first places to originate vodka, however, its first documented production occurred at the end of the 9th century in Russia. Also, since vodka does not require aging, it’s convenient to produce a large quantity of the highly sought-after spirit. Vodka’s overall popularity is largely based on its versatility, as it can be mixed with almost anything in a cocktail and is really easy to add flavorings to. You can skip our detailed analysis of the new trends in vodka, the new entrant in the vodka market, the recent major acquisition in the vodka industry, the effects of the Russia-Ukraine war, and the size of the global vodka market, and go directly to Top 5 Best Selling Vodka Brands in the World. In this article, we are going to discuss the top 20 best selling vodka brands in the world. ![]()
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